What is Beach Hop?
The Whangamata Beach Hop is New Zealand’s largest and most iconic rock ‘n’ roll and vintage car festival. Held annually over five days in late March, it transforms the quiet beach town into a vibrant celebration of classic cars, live music, dancing and 1950s-60s nostalgia. The event draws tens of thousands of visitors from across New Zealand and overseas.
History
Beach Hop started in 2000 as a small gathering of classic car enthusiasts and has grown into a major national event. It is now one of the Coromandel’s largest annual events and a significant contributor to the local economy. The festival has been instrumental in putting Whangamata on the map as a year-round destination.
What to Expect
Classic Cars
Hundreds of meticulously restored classic cars, hot rods, muscle cars and custom vehicles cruise the streets and line up for display. The range spans from 1920s Model Ts to 1970s muscle machines, with everything in between. The main show ‘n’ shine is a highlight, with prizes awarded in numerous categories.
Live Music
Multiple stages around town feature live bands playing rock ‘n’ roll, rockabilly, blues and country. International and local acts perform throughout the festival, with many venues offering free entry. The atmosphere is electric, with dancing in the streets a common sight.
Events & Activities
- Show ‘n’ Shine car display and judging
- Cruise parade through town
- Rock ‘n’ roll dancing competitions
- Vintage market stalls and swap meets
- Pin-up competitions
- Live entertainment across multiple stages
- Family-friendly activities and food stalls
Planning Your Visit
Accommodation during Beach Hop sells out months in advance. If you plan to attend, book your accommodation as soon as dates are announced — ideally 6-12 months ahead. Campgrounds, motels and holiday homes all fill to capacity.
The town operates road closures and special traffic management during the event. Free shuttle buses run between key venues and parking areas. It is worth arriving early on the main days to secure parking.
